On tails and dog-wagging

25 Jun, 2020

The process shouldn’t wag the goal
The authority shouldn’t wag the goal
The chain of command shouldn’t wag the goal
The “hard work” someone has put in shouldn’t wag the goal
The CEO shouldn’t wag the goal
The investors shouldn’t wag the goal
The crisis shouldn’t wag the goal
The secondary cause shouldn’t wag the goal

It’s pretty important to be good at goalsetting if you want to have a dog.

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ISAIAH MCPEAK

Family tech, neuroscience, communication, product management, growth

A synthesizer of neuroscience, classical rhetoric, philosophy, 5,000+ hours at whiteboards, high stakes presentations, Fortune 10 consulting, and startup growth.