Own Your Platform

By Nathanael Yellis and Isaiah McPeak

 

Learn how to wow audiences and bosses alike.

Subscribe on:

Spotify | Android | Itunes | TuneIn | Stitcher

About The Podcast:

People| Resources

Episode 15 – The Reunion

Subscribe on: Spotify | Android | Itunes | TuneIn | Stitcher

September 15, 2020

Isaiah and Nathanael join forces for the first time in 6 years: where are they now? Are they still communications coaches? The hosts catch up on career, communications, and how their approaches have evolved. Isaiah’s career has taken him into startup land, advising founders on how to pitch their companies.

Episode 14 – Coaching Workshop (Part 3)

Download

Subscribe on: Spotify | Android | Itunes | TuneIn | Stitcher

June 9, 2015

Nathanael picks up shattered pieces of his ego after returning from the Marketo marketing conference. He and Isaiah analyze what went wrong during his presentation, why it went wrong, and how to improve.

Part 1, Part 2, Part 3

14 - Coaching Workshop (Part 3)

by Own Your Platform

– ROADMAP –

“I Bombed” – 0:50

– BREAK –

Listener Questions – 15:05

What’s Making Us Think – 28:50

Episode 13 – Coaching Workshop (Part 2)

Download

Subscribe on: Spotify | Android | Itunes | TuneIn | Stitcher

April 29 2015

Nathanael eviscerates Isaiah’s venture capital pitch about Moneyball for Soccer. Tune in (uh…download in?) for another live coaching workshop.

Part 1, Part 2, Part 3

13. Coaching Workshop (Part 2)

by Own Your Platform

– ROADMAP –

Coaching Workshop – 0:25

– BREAK –

Reflection – 18:20

Episode 12 – Coaching Workshop (Part 1)

Download

Subscribe on: Spotify | Android | Itunes | TuneIn | Stitcher

April 15, 2015

Isaiah coaches Nathanael for an upcoming presentation. Listen to part one to hear how Isaiah coaches; listen to part two to discover how the coaching worked for Nathanael and why Isaiah made the coaching decisions he did.

Part 1, Part 2, Part 3

12. Coaching Workshop (Part 1)

by Own Your Platform

Nathanael picks up shattered pieces of his ego after returning from the Marke to marketing conference. He and Isaiah analyze what went wrong during his presentation, why it went wrong, and how to improve.

Episode 11 – Book Commentary: “Confessions Of A Public Speaker”

Download

Subscribe on: Spotify | Android | Itunes | TuneIn | Stitcher

April 1, 2015

11. Book Commentary: "Confessions Of A Public Speaker"

by Own Your Platform

Summary: Isaiah constantly references “Confessions of a Public Speaker” by Scott Berkun, so the hosts dedicated an entire episode to get the book out of his system. Hear the hosts supplement Berkun’s pithy prose with personal anecdotes.

Show Notes:

Isaiah steals the show and takes on the role of host. Despite having no idea what’s coming to him, Nathanael managed in interject a few salient points, starting with a dissection of the myth of razor blades in halloween candy. (Lesson learned: Never advise people to picture others in their underwear.)

First except:  Isaiah introduces the first topic with a pithy quote from

Confessions, mistakes that come from nerves, fear, and butterflies. Nathanael talks about seeing his hands shake when speaking and how his coaches told him to respond.

Note: this episode has some odd, weird, and yet effective transitions between topics. All in all an abnormal energy episode, as Isaiah is in the drivers seat and Nathanael can only interject via free association.

Second excerpt: Isaiah’s second major quote, from Confessions, puts you in the seats of an auditorium and the brains of an audience. That leads Nathanael to a less-than-clever joke, some additional jokes about workplace meetings, and then finally some thoughtful discussion about meetings. Just what makes meetings or debate rounds memorable is something out of the ordinary.

Discussion: how to harness this energy without making mistakes.

Right before the break the hosts forget which episode was the one where Nathanael mistakenly showed porn to the entire audience. It was Episode 6.

— BREAK —

The hosts ponder the eternal question: presentation zen or presentation sin?

Among top sins, focusing on the Powerpoints tops Nathanael’s list. He

describes the very personal act of deleting someone else’s words & slides and the very coaching act of telling people to practice.

Nathanael’s advice: shift attention from slides to the person talking. He tells
the story of a time this tip caused Powerpoint chaos before a big presentation.

Isaiah presses the question: how many slides do I need? Nathanael gives a two-part answer: how two different types of people use compelling visuals in two different ways.

In a somewhat complete change of subject, Isaiah told the story of how he manically rearranged the room right before one of his colleagues gave an important workshop. Learn why the room was messed up and how he brought order to chaos. (Hint: it’s all about connecting with people, the ancients, and the fact that they didn’t have Powerpoints.)

Mic drop moment: do you want to connect to people or a screen? (Asked Isaiah, to you the listener.)

Listen for: the iPhone timer interrupting a very salient point from Isaiah TWICE!

Episode 10 – Best Advice We’ve Ever Gotten

Download

Subscribe on: Spotify | Android | Itunes | TuneIn | Stitcher

February 11, 2015

The hosts share the best communication advice they’ve ever received and the embarrassing stories to go along with it.

10. Best Advice We've Ever Gotten

by Own Your Platform

– ROADMAP –

Say Less – 1:30

Don’t Be A Hack – 3:25

– BREAK –

Being Eyeore: Isaiah’s Mistake – 8:50

The Meeting About Me: Nathanael’s Mistake – 14:00

(New Segment!) Thought Provoking Things – 19:34

 

Recommended Books:

Essentialism: The Disciplined Pursuit of Less

Have you ever found yourself stretched too thin? […] The Way of the Essentialist isn’t about getting more done in less time. It’s about getting only the right things done. It is not a time management strategy, or a productivity technique. It is a systematic discipline for discerning what is absolutely essential, then eliminating everything that is not, so we can make the highest possible contribution towards the things that really matter.

 

Episode 9 – How To Give Effective Criticism (Part 2)

Download

Subscribe on: Spotify | Android | Itunes | TuneIn | Stitcher

February 4, 2015

Cumulatively, Isaiah and Nathanael have given feedback professionally for over 15 years. In this episode, they reach into the past and discuss the secret sauce that makes their criticism pop.

Part 1, Part 2

9. How To Give Effective Criticism (Part 2)

by Own Your Platform

– ROADMAP –

Criticism In Debate  – 0:40

– BREAK –

Criticism At Work – 14:20

Recommended Books:

Made to Stick: Why Some Ideas Survive and Others Die

In this indispensable guide, […] discover that sticky messages of all kinds-from the infamous “kidney theft ring” hoax to a coach’s lessons on sportsmanship to a vision for a new product at Sony-draw their power from the same six traits.

Effective Coaching: Lessons from the Coach’s Coach

A pragmatic and passionate guide that establishes the many benefits of coaching in order to create a working environment for individuals and organizations to ensure that both fulfill their full potential.

Episode 8 – On Workplace Criticism (Part 1)

Download

Subscribe on: Spotify | Android | Itunes | TuneIn | Stitcher

January 22, 2015

Drawing from years of formal debate, where judges provide candid written and verbal feedback, the hosts discuss how to benefit from criticism.

Part 1, Part 2

8. On Workplace Criticism (Part 1)

by Own Your Platform

– ROADMAP –

Is The Judge Right? – 0:25

Switch To Listen Mode – 4:00

Wake Up And Smell The Coffe – 6:35

– BREAK –

Feedback Up The Chain – 12:13

Feedback Down The Chain – 16:55

Retaining Employees – 20:15

Recommended Books:

There are no book recommendations this time, but if you want to recommend a book for the hosts to read, send them an email.

Episode 7 – Slay The Dragon

Download

Subscribe on: Spotify | Android | Itunes | TuneIn | Stitcher

December 14, 2014

Starting with Nathanael’s experience building a website for Heritage Action, the hosts explore why storytelling, not listing features, is key to selling technology successfully.

7. Slay The Dragon

by Own Your Platform

– ROADMAP –

The Dragon – Online Political Activism – 1:40

– BREAK –

Be Like Yoda, Not Luke – 11:20

Listener Question: Profanity – 18:45

Recommended Books:

The Presentations Of Steve Jobs by Carmine Gallo

The Presentation Secrets of Steve fobs is as close as you’ll ever get to having the master presenter himself speak directly in your ear. Communications expert Carmine Gallo has studied and analyzed the very best of Jobs’s performances, offering point-by-point examples, tried-and-true techniques, and proven presentation secrets.

Episode 6 – When Disaster Strikes

Download

Subscribe on: Spotify | Android | Itunes | TuneIn | Stitcher

December 7, 2014

Learn what to do when a presentation goes horribly wrong. Nathanael tells about the time he accidentally showed porn at a live workshop, and Isaiah tells about the time an angry audience member charged him with a pointed finger.

6. When Disaster Strikes

by Own Your Platform

– ROADMAP –

Nathaniel’s Story – 0:16

– BREAK –

Isaiah’s Story – 11:00

Recommended Books:

Confessions of a Public Speaker by Scott Berkun

In this hilarious and highly practical book, author and professional speaker Scott Berkun reveals the techniques behind what great communicators do, and shows how anyone can learn to use them well. For managers and teachers — and anyone else who talks and expects someone to listen — Confessions of a Public Speaker provides an insider’s perspective on how to effectively present ideas to anyone. It’s a unique, entertaining, and instructional romp through the embarrassments and triumphs Scott has experienced over 15 years of speaking to crowds of all sizes.”

Episode 5 – Video Killed The Podcast Star

Download

Subscribe on: Spotify | Android | Itunes | TuneIn | Stitcher

November 9, 2014

Producer Elijah Schow joins Isaiah and Nathanael to talk about video’s dominance of communication. From Nathanael’s theory about why SNL is less live than ever before to Elijah’s description of the types of cuts used in a popular vlog, the OYP team get into the video weeds. Isaiah saved the day by showing how video isn’t much different from good communication in general.

5. Video Killed The Podcast Star

by Own Your Platform

– ROADMAP –

Introducing The Producer – 0:30

Hooked On Video – 2:05

– BREAK –

What Separates The best From The Rest – 10:55

The Secret Ingredient – 21:15

Recommended Books:

There are no book recommendations this time, but if you want to recommend a book for the hosts to read, send them an email.

Episode 4 – Mastering The Mighty Pen

Download

Subscribe on: Spotify | Android | Itunes | TuneIn | Stitcher

November 2, 2014

Writing is a neglected discipline in business. In this episode, Isaiah and Nathanael discuss how effective writing can revive meetings and stand out amidst the noisiest inbox.

4. Mastering The Mighty Pen

by Own Your Platform

– ROADMAP –

Rethinking Meetings – 1:30

Think Before You Send – 4:16

– BREAK –

Taming The Email Beasts – 11:10

Adjusting To Your Audience – 19:00

Recommended Books:

The Back Of A Napkin: Solving Problems And Selling Ideas With Pictures by Dan Roam

Drawing on twenty years of experience and the latest discoveries in vision science, Roam teaches readers how to clarify any problem or sell any idea using a simple set of tools. He reveals that everyone is born with a talent for visual thinking, even those who swear they can’t draw. And he shows how thinking with pictures can help you discover and develop new ideas, solve problems in unexpected ways, and dramatically improve your ability to share your insights!

Gaining Unsurprising Influence: Having a Meeting Before the Meeting by Edwin Miller

Let’s focus on all those big meetings that we have in our career. The ones where you close multi-million dollar deals, hire your next C-Suite Executive or report your company’s quarterly quarterly performance to your board. Oftentimes you may end up achieving nothing to write home about or worse -creating unnecessary work or problems for yourself! And in order to solve this, you would probably get caught in a vicious cycle of meetings.

Episode 3 – What Rhymes With Alison Lundergan Grimes?

Download

Subscribe on: Spotify | Android | Itunes | TuneIn | Stitcher

November 26, 2014

Most politicians are terrible at answering questions, and, in this episode, the Daring Duo untangles one politician’s particularly awful non-answer. From there they cover how to craft effective questions and how talk with your boss.

3. What Rhymes With Alison Lundergan Grimes?

by Own Your Platform

– ROADMAP –

A Reason To Dislike Politics – 0:23

Making A Difference Without Politics – 4:16

Recovering From Disaster – 8:22

– BREAK –

Asking Helpful Questions – 10:33

Answering Your Boss’ Questions – 12:59

Avoiding Selfish Questions – 19:25

Recommended Books:

There are no book recommendations this time, but if you want to recommend a book for the hosts to read, send them an email.

Episode 2 – Purgatory or Public Event?

Download

Subscribe on: Spotify | Android | Itunes | TuneIn | Stitcher

October 26, 2014

Having recently returned from a conference each, Isaiah and Nathanael discuss the good, the bad, and the ugly of conferencing. Ugly: ignoring the audience. Bad: ignoring the topics. Good: ignoring the rules.

2. Purgatory or Public Event?

by Own Your Platform

– ROADMAP –

Lessons From Train-Wreck Presentations – 5:27

Lessons From Fantastic Presentations – 7:14

Recovering From Disaster – 14:57

– BREAK –

Conquering Panel Terror – 25:46

Differentiating Yourself – 27:33

Closing Gracefully: 32:00

Recommended Books:

Confessions of a Public Speaker by Scott Berkun

For managers and teachers — and anyone else who talks and  expects someone to listen — Confessions of a Public Speaker provides an insider’s perspective on how to effectively present ideas to anyone!

Episode 1 – A Coach For Talking?

Download

Subscribe on: Spotify | Android | Itunes | TuneIn | Stitcher

October 26, 2014

Many people aren’t born with the ability to awe the audience, but everyone has a platform, and communications coaches help you own yours. In this episode Isaiah and Nathanael discuss what they’ve seen in years of coaching, how it connects to their day jobs, and why watching the Daily Show will help both liberals and conservatives alike.

1. A Coach For Talking?

by Own Your Platform

– ROADMAP –

Who are Isaiah and Nathaniel – 0:19

Why Communicatios Coaching? – 2:17

– BREAK –

The Daily Show – 3:09

Reading Books – 19:44

Recommended Books:

Shantaram: A Novel by Gregory Davids Roberts

An escaped convict with a false passport who flees maximum security prison in Australia for the teeming streets of a city where he can disappear.

Last Night at the Lobster by Stewart O’Nan

The Red Lobster perched in the far corner of a run-down New England mall hasn’t been making its numbers and headquarters has pulled the plug. But manager Manny DeLeon still needs to navigate a tricky last shift with a near-mutinous staff.

People

Nathaneal Yellis: Host

Nathanael Yellis is responsible for Heritage Action for America’s web efforts. He was formerly the Business Developer at Yellis & Foley CPAs, an accounting firm serving small and medium businesses in Southern Maine and Seacoast New Hampshire. A Maine native, Yellis is a graduate of Patrick Henry College and the Acton School of Business.

Isaiah McPeak: Co-Host

His key experiences include:
• Ten years of speech and debate, both coaching national champions and being one on multiple occasions • Years as an intelligence analyst, writer, rhetoric teacher, and communications coach

• Founder or co-founder of: Ethos Debate, Ethos Presentations Design, Franklin Park Big Band, Nathan Hale Center for Intelligence Studies, HSD Research Club, and OwnYourPlatform

• Lead Analyst/Presenter at 9Lenses, a software firm where Isaiah has presented to dozens of CEOs and executive teams

Elijah Schow: Producer

Elijah is obsessed with met century communication. He hopes the internet becomes about value creation, not people hawking their noise. From mixing music, developing software, and videographing, to running a pile of websites, he tries to contribute something valuable to the world. Elijah also debated in high school, where he placed loth at NCFCA team policy nationals in 2012. Today, Elijah is a product manager and software designer, where he manages how both images and words communicate to a world of Fortune 500 executives, small business CEOs, and employees.

Resources

Isaiah and Nathanael recommend these 7 high-impact communications books. Not only will they help you became a better communicator, but purchasing through this page financially supports Own Your Platform.

Our top picks are: 

  • 6o Ways to Turn a Phrase, by Arthur Quinn. A fun book that teaches how
    figuring speech best conveys intent.
  • Presentation Zen, by Garr Reynolds. One of the most beautifully laid out books ever, transforms your death-by-PowerPoint to beauty and elegance with a little storyboarding and simple techniques.
  • Made to Stick, by the Heath Brothers. Top notch discipline for any communication – use the SUCCESS acronym (it’s what I strive for on this site).
  • Slide:ology, by Nancy Duarte. Also beautifully laid out, especially look at the chapter with visual models for every type of concept and combination (e.g. where, what, when, why cartoons).
  • Universal Principles of Design, by Lidwell, Holden, and Butler. Teaches design thinking that spans products to information architecture, humanizing what comes out of our minds.
  • Design Zen, by Garr Reynolds. Teaches the color wheel and use of images that anyone can do without being a graphics designer or using graphics design tools.
  • Rhetoric, by Aristotle. Classic foundation to how we think about communication today. From the enthymeme to strategies to divisions of rhetoric, you should read this short text.

ISAIAH MCPEAK

Family tech, neuroscience, communication, product management, growth

A synthesizer of neuroscience, classical rhetoric, philosophy, 5,000+ hours at whiteboards, high stakes presentations, Fortune 10 consulting, and startup growth.

Copyright © 2020 Isaiah McPeak