WWAD?
8 Oct, 2020

What would Aristotle do?

Listening precedes speaking in Aristotelian rhetoric.

This week I asked a business to imagine that Aristotle was their CEO and what that’d do to their operations. I like that question now.

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More to explore

How to silence the loudest voices

We’re polarized by loud voices. It’s like having angry newscasters in your head. You can silence them. Here’s how: don’t listen to them. It’ll take “they” from “over there” to right in front of you. When...

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Defining poor user experience

One anti-pattern follows this pattern: On page 1: see page 3On page 3: see page 5On page 5: refer to page 1 Positive pattern: here’s what you need, when you need it.

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Fact or Opinion? There are more kinds

The news has oversimplified our brains: that’s fact, that’s opinion. Modern education has supported this model: “let’s increase the amount of facts in your head, then maybe your opinions will be better.” Aristotle classified five types of...

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ISAIAH MCPEAK

Family tech, neuroscience, communication, product management, growth

A synthesizer of neuroscience, classical rhetoric, philosophy, 5,000+ hours at whiteboards, high stakes presentations, Fortune 10 consulting, and startup growth.

Copyright © 2020 Isaiah McPeak